Working closely with Ford & City of San Francisco students should craft a vision for the future of mobility in 2030. These should be speculative human-centered visions for the future of San Francisco.


Working collectively and individually, my group discovered compelling insights and opportunity areas. We designed concepts, tested and refined them, and produced a video showing our final vision. We then presented twice to audiences at our school and Ford in Palo Alto

5 Weeks 

Researching, Concept
Development, Organizing,
Video Production, Presenting

Haakon Faste

Jennifer Kim
David Deng
Ola Micek

Our team reimagined the streets of San Francisco to reconnect and reengage people with the places and communities around them.


Video created by me (Henry Bacon), concepts developed by our team

Intersections are one of the biggest transportation challenges in urban life. They are inefficient, slow, and bad for the environment. In a world full of advanced and personalized technology why are our intersections out-dated and archaic?  


As a group we gathered primary and secondary research including statistics, stories, and pain points.

Together we synthesized our data, clearly defined the problem, and gathered insights.


Intersections are one of the few places in a city where a diverse group of people congregate regularly, for free. However, there is very little communication between pedestrians. 


Self driving cars and ride sharing will drastically change the urban landscape and usher in an age where cities are built for pedestrians, not cars.




How might we repurpose or reengineer
intersections for a coming pedestrian
centric urban environment?

We developed concept ideas and shared these with our friends & relatives at Thanksgiving. All of our concepts involved heavily modifying the infrastructure and the feedback informed us that seemed too ambitious and unrealistic.

In order to achieve impactful and plausible designs I suggested we pivot away from physical infrastructure and focus on using ubiquitous augmented reality to achive our design goals.

I created this 2 x 2 to help give our speculative future world context to Ford. What could happen if we lived in a world where traffic was predictable allowing people to be unpredictable.

I took a leadership roll for this project, helping to facilitate and guide group meetings. When our concepts were hammered out I was completely responsible for producing the video, including filming and editing. I developed our 2x2 map and helped craft the overall flow of our final presentation for Ford.